• Perak Amanjaya: Dato’ Seri DiRaja Dr. Zambry Abd Kadir

    Mention the glory days of the state of Perak Darul Ridzuan and most conjure the relic of the past when tin mining was at the height of its boom. In the mid-19th century the state was one of the world’s prominent mining industrial areas but later lost its prominence...
  • ALL SYSTEMS GO: (MRT) Phase One of the Sungai Buloh-Kajang (SBK) Line

    AFTER five years of construction, it’s all systems go for Malaysia’s Mass Rapid Transit (MRT) phase one of the Sungai Buloh-Kajang (SBK) Line. The BMW-designed trains commenced operations at 6am today, (Friday, December 16). Early morning commuters on the first day of operations for the MRT Sungai Buloh-Kajang (SBK)...
  • BRAND SEMINAR: When Brand Hurts

    PRESIDENT of The BrandLaureate DrKKJohan spoke on the topic: “When Brand Hurts: Brand Damage is like Brain Damage,” during the half-day Brand Seminar at Impiana KLCC. He urged corporations to guard their brands zealously, and not to make the same mistakes as Samsung did, whose exploding Note 7 phone became the joke...
  • RACING RIVALRY: Nico Rosberg vs Lewis Hamilton

    When Lewis Hamilton joined Mercedes in 2013 from McLaren, it paired him alongside old karting teammate and friend Nico Rosberg. Both are winners of The BrandLaureate International Brand Personality Award. But in the years since, with the team dominating F1, the pair’s relationship has been strained and, at times, led...
  • VIETJET creates Vietnam’s First Female Billionaire

    VIETJET, Vietnam’s only privately-owned airline, came from nothing and now accounts for more than 30 percent of market share in Vietnam in just over the last few years. It’s revenue tripled to 10.9 trillion dong ($488 million) last year while net income rose to almost 1 trillion dong, according...
  • 40th Anniversary of Apple

    APPLE which celebrated its 40th anniversary last week has revolutionized how people use technology, and remains on top of its game with trend-setting gadgets and hit products like the Mac, the iPod, the iPhone and the iPad. Inspired by two college dropouts — the late tech-savvy marketing genius Steve...
  • SMAATO: Global Trends in Mobile Advertising 2015 Report

    As the world continues to shift to mobile – by 2020, 90 percent of the world’s population will have a mobile phone and  data represents a powerful new tool for app developers looking to monetize. Mobile advertising platform Smaato has released its Q4 2015 Global Trends in Mobile Advertising...
  • JUST OPENED: 4 Brand New LRT Stations in Puchong

    FOUR brand new LRT stations just opened in Puchong last week, marking a new beginning in public transportation for Puchong folks. They are — IOI Puchong Jaya, Pusat Bandar Puchong, Taman Perindustrian Puchong and Bandar Puteri. These LRT lines, which operate under the Ampang LRT system network for Sri Petaling Line, serves about 400,000...
  • Porsche 911 Floating Hologram Magazine Ad

    PORSCHE has come out with “the world’s first interactive hologram print ad,” breaking the wall between the passivity of print and people’s desire to interact.  Porsche’s innovation through this innovative ad format, plus media coverage should increase the bang for the buck. Working with ad agency Cramer-Krasselt, the automaker...
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