Dame Vera Lynn

The BrandLaureate International Brand Personality Award

Widely known as “the Forces’ Sweetheart”, Vera Lynn is an English singer of traditional pop, songwriter and actress, whose musical recordings and performances were enormously popular during the Second World War. During the war she toured Egypt, India, and Burma as part of ENSA, giving outdoor concerts for the troops. She released the album Vera Lynn 100 in 2017, to commemorate her centennial year, and it was a number 3 hit, making her the oldest recording artist in the world and first centenarian performer to have an album in the charts. She is held in great affection by veterans of the Second World War to this day.



International Brand Personality Award
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